Pot-mate™ scoops the 2021 GIMA Innovators Seed Corn Fund

Now in its seventh year, the GIMA Innovators Seed Corn Fund has helped to bring to market a series of brands, many of which are considered key players helping to drive growth and diversification of the garden retail sector. This year’s winner – Pot-mate™ – is set to be an exciting addition to the garden retail sector, helping to provide a solution to an age-old problem whilst offering retailers with a great volume-driven, add-on sales opportunity.  Continue reading

GIMA Innovators Seed Corn Fund

As activity ramps up ahead of Glee 2021, GIMA is encouraging new business and innovators to consider entering the 2021 GIMA Innovators Seed Corn Fund, with this year’s winner being unveiled at Glee, the leading annual exhibition for the garden and outdoor leisure industries (14th – 16th September, NEC Birmingham).    Continue reading

The GIMA Judging is complete – find out who wins on Nov 11th

Hot on the heels of its Charity Golf Day, the GIMA team was out and about again, this time onsite at Warwick Racecourse to oversee the (socially distanced!) 2021 GIMA Awards judging. With almost 250 products entered, the judges had their work cut out for themselves, with winners having to wait a little longer to find out who has scooped this year’s highly contested awards with the annual celebratory dinner taking place on November 11th at the five-star Celtic Manor Resort. Continue reading

Top tips for maximising the sales potential of Primeur’s Eco Garden merchandising units

Primeur’s Eco Garden products often sell themselves thanks to their strong eco credentials, ease of use and cost effectiveness compared to traditional concrete and terracotta alternatives. However, the company is aware that some retailers are not allowing their displays to work as hard as they could, meaning vital profits are missed and customers disappointed. Here, Primeur’s Sales Director, Jenny Douthwaite offers some top tips to ensure that Eco Garden keeps the tills ringing. Continue reading

Last chance to enter the 2021 GIMA Awards

Don’t miss the May 28th entry deadline

 Suppliers wanting to gain unrivalled market-wide recognition for their latest product innovation, marketing support or approach to sustainability will want to take centre stage at the forthcoming GIMA Awards (11th November, Celtic Manor). However, time is running out, as the deadline for entering the 2021 event– Friday May 28th – is now just days away.   Continue reading

Primeur raring to go for spring/summer 2021! Sustainability, new merchandising support & range updates

As the spring season gets underway, Primeur – the award-winning supplier of the Eco Garden range of recycled rubber planters, stepping-stones and borders – is raring to go with a warehouse full of stock, new lines added and proven merchandising displays set to drive up the average basket spend. Here the company outlines five reasons why you should make Primeur your top choice for driving sales this year. Continue reading