Painting pebbles craze inspires new outdoor play product

Toy Fair, Olympia, London | 22nd – 24th January 2019 | Upper Hall Stand 325

Play sand, sledge and birdfeeder supplier Deco-Pak is launching a new product exclusively at the 2019 Toy Fair in London.  This new addition to the range comes after requests from retailers and the current trend for ‘rocking’ — painting pebbles with faces, patterns or messages and leaving them for others to find.  Continue reading

Johnsons Lawn Seed on BBC news

Whilst many brands were wrapping up for the year, Johnsons Lawn Seed was stepping into the spotlight with a special feature on BBC news.  The one-off report helped to not only highlight the Johnsons Lawn Seed brand, its world-class R&D facilities, and market-leading products, but also helped place the plight of UK lawns following this year’s extreme weather firmly at the fore.    Continue reading

2018: The year of the vlog (and blog)

As we look back on 2018 it’s safe to say it’s been quite an odd year for us in many ways.  The ‘beast from the east’ raged on throughout the Garden Press Event (rudely cutting short our increasingly popular after show pub meetup).  And then towards the other end of the year, the joint hottest summer on record, which stimulated a ‘backwards season’ for many of our clients, who went on to have one of the busiest autumns of recent years thanks to garden centre restocking and a bigger, re-energised Glee tradeshow.  Continue reading

Content marketing: the next big thing in online marketing

The next big thing in online marketing is content marketing. Sharing knowledge and information helps to get more followers on social media, gain better Google rankings and ultimately attracts new customers to garden centres. Garden Connect is providing online marketing services to over 300 garden centres in the Netherlands, Belgium, Ireland and the UK and shares the top 5 trends for 2019. Continue reading