Selling more garden furniture with Augmented Reality

In the coming months, many consumers will go online to buy new garden furniture sets. In 2020 alone, 34% purchased or looked at garden furniture online, and these numbers are expected to increase in 2022. But purchasing new garden furniture online can be tricky as the size of a product is often hard to estimate with just pictures alone. Continue reading

Brand new Plantsmith range turns easy houseplant care into the ultimate gifting experience

The award-winning collection currently taking the industry by storm, Plantsmith has its sights set on transforming the indoor plant care category in 2022. Maximising its perfect combination of highly-effective horticultural products with chic, on-trend packaging, Plantsmith is offering retailers a dedicated houseplant care range that promises exciting year-round gift opportunities. Continue reading

DJ Turfcare’s trading partner Viano confirms an investment of €6million to support business growth

DJ Turfcare – exclusive suppliers of the organic-based lawn fertiliser portfolio including MO Bacter and Recovery – has confirmed details of the latest investments being made by its trading partner, Viano; investments that will enable DJ Turfcare to continue to deliver market leading solutions and outstanding customer service levels throughout 2022 and beyond. Continue reading

And the winners are…..the 40th GIMA Award winners have been announced!

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Earlier tonight the great and good of the garden retail industry came together to celebrate the 40th annual GIMA Awards at a glittering black-tie event, held at the prestigious Celtic Manor Resort. Celebrating the innovation, dedication and passion that goes into everything – from product development, to marketing campaigns and point of sale – the evening saw 17 award winners revealed and was accompanied by a much-needed night of merriment to mark the return of the awards after a two-year hiatus.
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Thank you to the 2021 GIMA Award sponsors

The sold-out 40th GIMA Awards (11th November, Celtic Manor Resort) are set to be glittering night of entertainment and celebration of the best the garden retail sector has to offer. As always, the event is only possible due to the incredible support of the industry it represents, including a host of sponsors made up of manufacturers, suppliers and media representatives. This year, more brands than ever have come forward to show their support for the event through a range of sponsorship opportunities.  Continue reading