Poinsettias hold the key to supercharging houseplant departments this festive season

Covid-19 has been relentless in its determination to throw a spanner in retailers’ plans throughout much of 2020, but despite the economic uncertainty, come rain or snow, over the next few weeks shoppers will be flocking to garden centres in their droves to snap-up that much-loved festive favourite: the poinsettia. With these iconic Christmas emblems presenting an ideal opportunity to keep tills ringing, the experts at Stars for Europe, the leading poinsettia marketing agency, focus on techniques to maximise footfall in poinsettia sales areas this season. Continue reading

Muddy dog season is here – how to keep your pooch clean this winter with 100% natural pet care from Be:Loved

Ah, winter. Crisp winter walks, roaring fires and cosy nights in, or for many dog owners its damp walks, muddy paws and the dreaded post-walk ‘shake’ which makes the walls of your home look like a long-lost Jackson Pollock painting. With rain, fog and frost all forming the basis of the long-term weather forecast it’s safe to say that muddy dog season is very much upon us once again. But fear not dog parents, help is at hand with the new Be:Loved pet care range. In fact, with Be:Loved, bath time will become a joy for all the family! Here the team share some top tips for bath time and outlines its utterly gorgeous product collection. Continue reading

Meet the team behind the all-new Clear ‘N’ Collect Multi-Purpose Rake

Pioneering multi-function tool – incorporating 100% recycled plastic – is a must for all gardeners

 Behind many products is an individual or team driven by a desire to bring to market a solution to an age-old problem. In the case of the new Clear ‘N’ Collect Multi-Purpose Rake, the team leading the way is husband and wife, James and Sally-Anne Coneron. Together James and Sally-Anne are on a mission to change the way we remove leaves and debris from our gardens, patios and driveways, with the Clear ‘N’ Collect brand a true passion project; one that is launching a new generation of garden tools and exciting new material innovation. Here we catch up with James and Sally-Anne to find out more about the inspiration for the product, and what the team has in store for the future. Continue reading

Spring into action with Clear ‘N’ Collect – the handy new Multi-Purpose Garden Rake that effortlessly clears away winter debris

Pioneering multi-function tool is a must for getting plots ready for spring

 With spring around the corner and a nation that’s waiting with bated breath to get outdoors and start gardening, there’s no better time to begin getting plots into shape. The task of sweeping away winter debris should no longer be dreaded, however, as the new Clear ‘N’ Collect Multi-Purpose Rake will get gardens looking ship-shape in a flash. Continue reading

DJ Turfcare’s new Autumn Lawn Treatment now endorsed by the Royal Horticultural Society

DJ Turfcare’s newest organic based product introduction – Autumn Lawn Treatment – has already proven popular with retailers and the public since its launch in August 2020. Now this popularity is expected to extend even further as it has been confirmed that Autumn Lawn Treatment has gained endorsement from the leading gardening charity, the Royal Horticultural Society (RHS). Continue reading

Poinsettias – what’s new for 2020? Breeders reveal their latest festive favourites with a modern twist!

Unique new poinsettias are set to take the UK market by storm this season

No home is complete in the run-up to Christmas without that much-loved icon of the festive season – the poinsettia! And as we prepare to say goodbye – and good riddance – to pandemic-struck 2020, there’s no better way to bring hope and cheer into our homes than by snapping-up one of the latest varieties of beautifully coloured poinsettia, created by leading plant breeding houses. Continue reading

How retailers can capture a new generation of poinsettia customers this festive season

There is no question that poinsettias are well recognised as the ‘Christmas flower’ with droves of buyers bringing these colourful bracts into their homes throughout the festive season. This year, however, retailers have an unrivalled opportunity to bring poinsettia to the attention of even more customers as the popularity of houseplants continues to skyrocket. Here, the team at Stars for Europe digs a little deeper into this ever-popular trend. Continue reading

Poinsettias – meet the Mexican marvels set to bring much needed cheer to the UK’s homes

Nothing says that the countdown to Christmas is under way better than a beautiful poinsettia laden with gorgeous coloured bracts. With their image adorning everything from Christmas cards to gift wrap, poinsettias are the established emblem of the festive season, bringing cheer to our homes in the darkest days of winter as families gather to spend quality time together. Continue reading