For suppliers and retailers in the garden industry, spend on celebrity endorsements and advertising campaigns can be difficult to justify, with social media no longer the cost-effective solution in reaching new customers. Another option, which the team at Hornby Whitefoot PR are currently exploring with its clients, aims to drastically improves cost efficiency within consumer media communications. Continue reading
Tag: automotive pr. after market pr
Glee at Spring Fair – Jardinopia case study
Potty Feet witnesses rapid growth
Having celebrated its first anniversary of trading at the recent Glee exhibition, Jardinopia – designers and manufacturers of the popular Potty Feet TM plant pot feet range – is reflecting on a year of significant growth which all started at Glee at Spring Fair’s inaugural event in February 2018. Continue reading
Book now: GIMA Knowledge Exchange Workshop ‘Finance for Non-Finance Managers’
Forming part of an extensive programme of GIMA Knowledge Exchange Workshops will be the latest one-day session entitled ‘Finance for Non-Finance Managers’. Perfect for those without a finance background, this lively and interactive topic will help delegates become more comfortable with financial reporting and data. With places filling up fast, interested parties are urged to book their place now to avoid missing out. Continue reading
Take viewers on a journey: the secrets to vlogging for business
At this year’s HTA Marketing Forum, our Account Manager Robbie Cumming gave delegates a behind-the-scenes look at what it takes to create a successful vlog. Continue reading
Johnsons Lawn Seed see record autumn uplift
As a result of favourable temperatures across the UK in the last quarter of the year, Johnsons Lawn Seed has reported record breaking sales across its range Continue reading
The Great British Growing Awards to return to Glee 2019
Glee & leading consumer magazine, Grow Your Own, confirm continued partnership
In an exciting move to help build Glee’s ongoing relationships with consumer media and their readers, it has been confirmed that Grow Your Own magazine will once again be bringing its annual Great British Growing Awards to Glee 2019. Continue reading
Last chance to book: GIMA Knowledge Exchange Workshop ‘Presentation Skills’
31st October, Horticulture House, Didcot, OX11 0RN
Forming part of an extensive programme of GIMA Knowledge Exchange Workshops will be a special one-day session entitled ‘Presentation Skills’, focusing on how presentations can become an enjoyable experience, not one filled with nerves and discomfort. With places filling up fast interested parties are urged to book their place now to avoid missing out. Continue reading
Lumag 30th anniversary – a year of investment
2018 has been a big year of investment for Lumag. Not only has the company celebrated its 30th anniversary but it also saw the company dig deep and place significant investment into its services, manufacturing capabilities and resulting products. Continue reading
Glee 2018: bolder, brighter and brimming with freshness
Glee 2018 was a thriving hub for the garden retail sector. Featuring a bigger, bolder and brighter event, the visually impactful show welcomed more exhibitors, exciting new content, a new footprint and and a strong visitor contingent that delivered across the board and drew praise from all corners of the sector. To find out more, we catch up with Glee’s Event Director, Matthew Mein, to discuss the vital role Glee plays as both an exhibition, and networking hub for the industry it represents. Continue reading
From Alpine summits to Spanish coasts – how a renowned Polish manufacturer tests its brake pads
Brake pads are one of the most critical components ensuring safe driving. Their sudden failure can have serious consequences, and a ‘fender bender’ is the least dangerous of them. Here, Lumag’s Tomasz Orłowski, director at Lumag’s Research and Development Department, explains how they minimise the risk of brake pad failure. Continue reading