Glee has a proven track record of evolving and changing to meet the needs of the industry it represents. The latest update is a continuation of this theme, as it is confirmed that the 2019 event will take place on Tuesday 10th – Thursday 12th September.
The simple act of moving Glee one day later in the week has been decided upon due to increasing demand from the show’s retail visitors. Visitor trends in recent years have hinted at the popularity of the show days later in the week and following a period of consultation with both suppliers/ manufacturers and retail partners the move to a Tuesday – Thursday format has been confirmed.
Matthew Mein, Glee Event Director, said: “Glee needs to adapt in order to be more responsive to the needs of our visitors. With Sunday trading continuing to dominate the weekly schedule within retailing, we are seeing more and more visitors attending Glee on Tuesday and Wednesday as many dedicate Monday as the day to reflect after weekend trading, to catch up with their teams and order additional stock for the weeks ahead. Recognising this, we have decided to amend our opening days to provide retailers with the opportunity to focus their attention post-weekend, before visiting Glee unhindered later in the week. During our period of consultation, the response to this was extremely positive so we hope the wider industry will be equally supportive.”
Find out more
Glee is the UK’s leading garden retail show, focussing on building year-round profits for buyers and suppliers within the core gardening and outdoor leisure product categories. To keep up-to-date on the latest Glee news visit www.gleebirmingham.com. To enquire about exhibiting at Glee 2019 call 020 3033 2160.
For more information, interviews or images please contact:
Kimberley Hornby, Glee PR Team, Hornby Whitefoot PR
Tel: 07851 610573 Email: firstname.lastname@example.org
Notes to editors:
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About ITE Group plc
ITE Group plc was founded in 1991 and is now one of the world’s leading organisers of international exhibitions and conferences.
ITE Group’s strategic vision is to create the world’s leading portfolio of content-driven, must-attend events delivering an outstanding experience and ROI for our customers. The Group recently launched its Transformation & Growth (TAG) programme, which is designed to transform the Company from a geographic-led business to a product-led business that focuses on market-leading events, wherever they are in the world. ITE strives to run the best shows and offer the best service to its customers throughout the world regardless of location. By putting exhibitors and visitors at the heart of everything we do, we plan to drive sustainable growth for our shareholders.
ITE Group is a public limited company and has been listed on the main market of the London Stock Exchange since 1998.