Introducing our new YouTube channel

Public relations is not just about press releases.  We live in a world that consumes more than just copy, and have done for some time.  With the rise in popularity of vlogging, and consumers using video in their everyday lives via social media, managing a company’s reputation takes an extra level of specialist knowledge, outside the realms of most PR agencies. Continue reading

HWPR Blog – Snow, mistletoe, client visits and IAAF Awards Dinner

Burford House Garden Store’s Holly and Mistletoe Auctions has once again been the talk of the town with BBC West Midlands attending the second event with their cameras.  A short video was made of the auctions interviewing the auctioneer, manager and visitors at the event.  This video was uploaded to the BBC UK News webpage, the BBC News app and their social media channels generating fantastic coverage for Burford House. Continue reading

BBC at HWPR Clients Hillview

HWPR were approached by Hillview Garden Stores to generate promotion and awareness of the Holly and Mistletoe Auctions that take place at their Burford House Garden Store in the run up to Christmas.    These auctions are the largest in the UK and a tradition to Burford House and the town of Tenbury Wells, with the auctions dating back to Victorian times. Continue reading

HornbyWhitefoot PR Blog Mistletoe, BBC and Garden Re-Leaf

Due to the nature of representing some of the leading gardening gift manufacturers, Christmas has been on our minds since early summer.  But our involvement in publicity for Burford House Garden Store’s Holly and Mistletoe Auctions this week really brought that Christmas feeling home.  The Tenbury Wells store, one of 11 garden centres belonging to client Hillview Garden Stores, hosts the world-famous auction in the run up to Christmas.  Mistletoe has a historic connection to Tenbury, growing in abundance around in the orchards in the town, and is the largest auction of its kind in the UK. Continue reading