Briers invests in new systems for improved customer service

Briers – one of the UK’s leading suppliers of design-led garden gloves and accessories – has confirmed significant investment in its operating systems, offering customers improved service levels and accountability.

 The latest investment – part of Brier’s ongoing expansion programme, set to be rolled out in July 2017 – has been focussed on the company’s sales ordering system, and warehouse management system. From real time stock management levels, to quicker ordering and delivery timescales, the new systems will work to streamline and increase efficiencies from the point of ordering to the day of delivery. The improvements will also work to provide Briers’ retail customers with improved visibility, helping them to maintain ownership of their orders throughout the process, including a new iPad enabled sales ordering system.

Jackie Eades, managing director at Briers, said: “It is important that we continue to invest in our business, from the products that we offer to the way that customers interact with us. The forthcoming investments across both our ordering and warehouse management systems is just a small part of our long-term business development plans, designed to offer our customers further peace of mind and transparency throughout the ordering and despatch process.”

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Briers Ltd is the UK market leading manufacturer of garden gloves, footwear, kids gardening, garden gifting, indoor and outdoor clocks, plus branded ranges.  Launched in 1999 with only four pairs of gloves, selling to local garden centres, they now supply numerous gardening and lifestyle retailers with thousands of different SKUs.

For more information, interviews or images please contact the Briers PR team:

Kimberley Hornby Tel: 01604 373700      Email:

Robbie Cumming Tel: 07765 251173           Email: