12 parts added to its growing BRECK offering
Leading global OE manufacturer and aftermarket supplier of brake friction products LUMAG, has announced the latest range additions to its own brand of brake pads, BRECK. This expansion will further showcase Lumag’s leading braking technology for passenger and commercial vehicles, also increasing its car parc coverage. Continue reading
On Briers’ RHS Chelsea Flower Show stand this year, celebrities were throwing their gloved hands in the air and continuing the trend for ‘gluvies’, the social media campaign to raise awareness for Greenfingers charity. Continue reading
Maintaining a healthy looking lawn is easy if you understand how grass plants grow, writes Johnsons Lawn Seed’s Guy Jenkins Continue reading
The GIMA team, featuring our PR Account Manager Robbie Cumming and clients including Ascential’s Matthew Mein and Deco-Pak/GIMA council member Craig Hall reached the final of the event, beating three other top teams from the gardening industry.
The ‘Play the Pitch’ event hosted by Leicester City Football Club at the King Power stadium, managed to raise around £15,000 for Perennial, a charity that supports those that work in the horticultural industry who fall on hard times.
Managing Director Kimberley Hornby supported the event, attending with many others from the horticulture and garden leisure industry.
Special thanks to clients Deco-Pak and Ascential (Glee)
Deco-Pak fielded their own team but were forced to loan out Marketing Manager Craig Hall to the GIMA finalists – who all enjoyed wearing proper match kits arranged by the aggregate specialists.
Glee’s Matthew Mein was in top playing form, also employing the full gamut of his managing skills (Matthew is also a Director for Welling FC!), and the always effervescent Fernanda Pinto was on hand to cheer on the team and captured these excellent images for social media.
Briers – one of the UK’s leading suppliers of design-led garden gloves and accessories – has confirmed significant investment in its operating systems, offering customers improved service levels and accountability. Continue reading
Last week (Friday 12th May), the GIMA team were over the moon to win silver at the inaugural Awards Awards ceremony. This exciting accolade was awarded to the GIMA team for their continued efforts in delivering the annual GIMA Awards, with the event scooping silver in the ‘Best Event – less than 500 attendees’ category. Continue reading
With a recent report suggesting that 70% of UK garden centres now feature a dedicated pet care section, it is clear that the UK’s love for their pets shows no sign of slowing. But more than this, the statistic shows that pet care sales still have room to grow within the garden centre market, offering pet product suppliers the potential to greatly expand their stockists and market visibility. Continue reading
Hornby Whitefoot PR (HWPR) has now signed with Boyd Douglas-Davies, CEO of the Hillview Garden Centre Group, Greenfingers Trustee and founder of Garden Re-Leaf Day, to assist with publicity across all 11 of Hillview’s Garden Stores, as well as the e-commerce site www.gardenstoreonline.co.uk. Continue reading
Deco-Pak has appointed a new National Sales and Key Account Manager, with Rod Slater, previously the decorative aggregate specialist’s General Manager, becoming company Director. For customers, this represents a move to more efficient and more experienced company structure, with the appointment simultaneously freeing founder Mike Hall to take on the role of Chairman. Continue reading
This autumn, the GIMA Knowledge Exchange Programme will feature three one-day interactive workshops designed to build skills across management and sales platforms. Continue reading
With a rich 40 year plus history, it’s safe to say that Glee – the leading annual trade exhibition for the garden and outdoor living retail industry – has witnessed somewhat of a style evolution over the last four decades. Now, as we head towards the 2017 show, the show’s branding and creative and has been updated once again, creating a new look that is bolder, brighter and brimming with freshness. Continue reading