New Head of Retail Brand Marketing appointed to Retail Division at i2i

i2i's Saul LeeseSaul Leese has been appointed as Head of Retail Brand Marketing at i2i Events Group, to work across the portfolio of retail exhibitions, which includes Pure London, Spring and Autumn Fair and Glee.

Previously Saul spent three years at Media 10, where he was Group Trade Brand Manager.  He has also worked with some of the most influential and successful companies in the entertainment, event and publishing sectors.  In the past 18 months, Saul has been shortlisted for 19 awards across the events sector, going on to win this year’s Exhibition News Award for the Best Use of Social Media and the Best Trade Show Marketing Campaign, as well as an AEO Excellence Award for the Best Trade Launch.

Louise Young, Divisional Director Retail at i2i Events, said, “We are delighted to welcome Saul to the Retail division.  His valuable experience across design, marketing and events will be a great asset to the team taking our retail brands to the next level in their development.”

Louise’s sentiments were echoed by Glee’s Matthew Mein, who will be working closely with Saul to further build Glee’s reputation as the must-attend annual garden retail show. Matthew said: “The Glee team and I are pleased to welcome Saul on board. His expertise and experience will be invaluable for further driving Glee’s reputation. I’ve no doubt that under Saul’s guidance we can build the show even further, creating a multi-platform and highly accessible 365 resource for garden retailers.”

Saul Leese, Head of Retail Brand Marketing, commented, “Our Retail shows are market leaders and have long been highly successful events.  I am excited about launching new, product-led initiatives and powerful content programmes to enable our customers to grow their businesses which will be at the heart of our strategy.”